Last updated: April 2026

This website is operated by John Shaw trading as Earthling London. We are committed to protecting your privacy. This policy explains what personal data we collect, why, and how it is used.

Who we are

Data controller: John Shaw, Earthling London
Website: www.earthling.london

What data do we collect and why?

Contact form
When you use the contact form on this site, we collect your name, email address, and any message you choose to send. This information is used solely to respond to your enquiry. We do not add you to any mailing list or share your details with third parties. The legal basis for processing this data is legitimate interest.
Analytics
This site uses Google Analytics to collect anonymous information about how visitors use the site — for example, which pages are viewed and how long visitors spend on them. No personally identifiable information is collected through analytics. Google Analytics uses cookies to gather this data. You can opt out of Google Analytics tracking at any time using the Google Analytics opt-out browser add-on.

Cookies

This site uses cookies for analytics purposes as described above. Cookies are small text files stored on your device. You can control or disable cookies through your browser settings, though this may affect how the site functions.

How long we keep your data

Contact form submissions are kept only for as long as necessary to respond to your enquiry and are then deleted. Analytics data is retained in accordance with Google's standard retention policies.

Third parties

This site is built and hosted on Cargo, which has its own privacy policy governing how the platform handles data. We do not sell or share your personal data with any other third parties.

Your rights

Under UK GDPR, you have the right to access, correct, or request deletion of any personal data we hold about you. To exercise any of these rights, please get in touch using the contact form on this site.

Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with a revised date at the top.